Brainstorming Needs to be Combined with Other Activities that Support Creativity

Brainstorming sessions are worthless unless they are woven with other work practices.

Brainstorming is just one of many practices that make a company creative, and it is of little value if it's not combined with other practices—such as observing users, talking to experts, or building prototype products or experiences—that provide an outlet for the ideas generated.

Brainstorming to be effective requires certain prebrainstorming activities and certain post brainstorming activities.

http://www.businessweek.com/stories/2006-07-25/eight-tips-for-better-brainstorming


2016 February
Brainstorming is not enough without the deep knowledge development that you would need in a particular domain to understand what the issues are so that you can break away from existing ways of thinking.
https://knowledge.wharton.upenn.edu/article/brainstorming-right-way-innovation/

Brainstorming Electronically
Magazine: Fall 1993 October 15, 1993
R. Brent Gallupe and William H. Cooper
https://sloanreview.mit.edu/article/brainstorming-electronically/



Additional links

https://www.gsb.stanford.edu/faculty-research/publications/brainstorming-groups-context-effectiveness-product-design-firm

https://bobsutton.typepad.com/my_weblog/2006/06/brainstorming_i.html

https://www.6sigmaph.com/blog/rules-and-tips-for-better-brainstorming

Create a new perspective
https://books.google.co.in/books?id=mhoPxkTp8i4C&pg=PA241#v=onepage&q&f=false


Updated on 7 June 2019, 20 October 2012