Friday, March 15, 2019

March - Industrial Engineering Knowledge Revision Plan

March 1st week
1st  to 5 March 2016

Marketing Management Continued

Analyzing Competitors
Strategy of Market Leader

Marketing Strategies for Challenger Firms 
Competitive Strategies for Followers and Nichers

Managing Product Lines and Brands
Marketing Strategy for New Industry Products

Marketing Management for Service Firms
Pricing Strategy and Tactics 

Marketing Channel Management – Important Issues
Managing Wholesaling and Retailing Network

March 2nd week

8th to 12th March

Marketing Communication: Channels and Promotion Tools

Sales Promotion 
Marketing Public Relations

Sales Process and Sales Training
Direct Marketing

Online Marketing
Marketing and New Product Development

International and Global Marketing
Sales Force Management

March 3 week

15  March

Developing Enterprisewide or Company Wide Marketing Orientation
Management of Marketing Department and Function

Operations Management

16 March to 19 March

Introduction to the Field of Operations Management
Operations Strategy and Competitiveness - Review Notes

Optimizing the Use of Resources with Linear Programming

20th March - Birthday of Man of Productivity - Low Prices and High Incomes

Frederick Winslow Taylor - A Pioneer Industrial Engineer
Date of Birth: 20th March, 1856
Contribution of Taylor to Industrial Engineering
Shop Management
Scientific Management

March 4 Week (22 to 26)

Inventory Control - Review Notes for Chase et al.

28 March

29 March

One Year Industrial Engineering Knowledge Revision Plan

January - February - March - April - May - June

July - August - September - October - November - December

Updated 16 March 2019, 29 February 2016

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